Programs used: Adobe InDesign, Adobe Illustrator

Client: University Project for Visual Communication Studio

About the Project:  The purpose of this project is to design a symbol that communicates Coronet Peak Ski Resort in order for the audience to gain an understanding. The elements in the combination mark have been used to create an animated graphic (GIF) for a website landing page for Coronet Peak Ski Resort. 

Design Direction: Coronet Peak is one of New Zealand’s most exciting destinations for snow lovers, offering a picturesque alpine atmosphere and spectacular terrain for all skiers and snowboarders, catering for all abilities. 

The intention of this animated symbol (GIF) is to communicate the adventurous experience upon visiting the ski resort. As well as experience the mountainous views of Coronet Peak, which skiers can enjoy this scenery from the peak.